Channel Letters

channel letters
Channel Letter Signs

Channel Letter Signs
are a traditional sign
that can be done
a variety of colors
and fonts.

Why Channel Letters

channel letters

Channel letters are one of the most popular and effective ways of advertising for a business. These signs are the individually laminated words, letters, and graphics that often appear on store fronts.

This type of advertising is not that uncommon. You see them on the big box stores, the sides of corporate buildings or in strip malls that want to have a certain design aesthetic, or a sleek, modern image.

The letters are individually constructed and each emit their own illumination, which creates a professional and highly visible signage. These can be front lit and/or back lit.

Front lit means the lighting shines through the individual letter to illuminate the letter from the front. Back lit is where the illumination will reflect off the building, giving each letter an outline that shows behind the sign.

The style and selection for channel letters are practically endless. With lots of different fonts, colors and sizes to choose from, your business will stand out from others.

backlit channel letter

While neon had been widely used in the past, LED lighting is the preferred method these days. This method of illumination has improved dramatically in the past few years and in many cases will outperform neon. It is a more cost effective way to light up your business sign.

Create high-visibility appeal by choosing custom lettering and lighting choices that incorporate your business name and eye-catching designs. Among the most popular signage choices, channel letter signs come in a number of styles to suit your taste and your budget.

Your project manager at Glass City Signs Unlimited we can advise you on the best lighting choice for your channel letters, from economical, face-lighted designs to elegant back-lighted options. Contact us today for a quote.

Use our contact form to ask us about our pricing.

Definition of a Channel Letter

A channel letter is any letter, number or character that is fabricated as it's own stand alone sign with it's own lighting.

When combined with other letters, numbers or characters, it creates a complete business sign displaying your business name and/or logo.